Posts by holly
European Bank Gains the Tools to Meet CX Goals
A European Bank was undergoing a review of all communications from the business, based on its current technology platform. Having recently embarked on a digital transformation program, shifting from a traditional way of working to agile teams, the customer wanted to gain an independent view of its position in the market compared with the competition with regards to its customer communications, while ensuring that it was aligned with its vision and mission to put the customer at the centre of the business.
Read MoreUK Challenger Bank Gains Market Validation
A UK Challenger Bank / Mutual Society was undergoing a complete re-branding exercise with a new executive team and needed a comprehensive and independent evaluation of its current Customer Communications Management (CCM) / Customer Experience Management (CXM).
Read MoreAspire Leaderboard – Q4 2023 Update
The Aspire Leaderboard is a trusted source of information and insight into the Customer Communications Management (CCM) and Customer Experience Management (CXM) industries. Our market experts evaluate the offerings of CCM and CXM software vendors and service providers and then score them based on their capabilities, vision, and market presence across a number of dynamic…
Read MoreAspire Leaderboard – Q3 2023 Update
The Aspire Leaderboard is a one-of-a-kind tool designed to help stakeholders in every part of the customer communications ecosystem compare software vendors’ and service providers’ Customer Communications Management (CCM) and Customer Experience Management (CXM) offerings across a grid that evaluates both the strength of their capabilities and the scope of their strategic direction. In this update, I’d like…
Read MoreThe AI opportunity in CCM-CXM: Part 2 – what to look for in vendors?
In recent posts, I’ve written about Aspire’s ongoing study concerning the opportunities and challenges associated with the use of generative AI in customer communications and experience management. In this blog, I’ll offer an update on our progress and go over a few pointers buyers should consider when evaluating AI offerings. At Aspire, we have spoken at length about…
Read MoreAspire’s latest update on generative AI in CCM-CXM
In some of my previous blogs, I’ve talked about how the Artificial Intelligence/Machine Learning (AI/ML) revolution is taking the Customer Communications Management (CCM) / Customer Experience Management (CXM) industry by storm and how it promises to be one of the most disruptive elements in the market’s history. Aspire is currently conducting an extensive study that…
Read MoreAspire Welcomes Amanda Beesley as Vice President of Consultancy, Expanding Expertise in CCM-CXM Strategy Consulting
Tina Piemonte appointed as Relationship Director in the U.S. Tina will be working closely with Aspire’s expanding global team to strengthen and build relationships with its existing and growing customer base, with a particular focus on the U.S. market, driving growth for the company there.
Read MoreConsumer Behaviors & Attitudes Towards Communications
Another challenging year… We all thought that 2023 would be a more stable year now that we are over the 2021 and 2022 pandemic lockdowns but with the continuation of the war in Ukraine and wholesale energy prices still high, it’s been a challenging start to the year for everyone. The Bank of England has hiked interest…
Read MoreThe Future of Generative AI in Customer Engagement, a new landmark study from Aspire
At Aspire, we’re excited to present our latest research study, “The Future of Generative Artificial Intelligence (AI) in Customer Engagement”. The first phase of this groundbreaking project will provide software vendors and service providers with a deep understanding of the transformative capabilities of generative AI in the creation of customer communications and digital experiences so…
Read MoreWould AI take us back to the future?
While many vendors took the opportunity to showcase their AI offerings at DSF, the most impressive demo I saw was actually presented by O’Neil Digital Solutions the day after the show. As analysts, we often get sneak-peaks at beta versions so we can help clients prepare products for market launch. The technology that O’Neil presented…
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