Senior Research Analyst
Will is an experienced industry analyst with expertise in the Customer Communications Services market. In his role as Senior Research Analyst at Aspire, Will works alongside the wider analyst team to provide advice, insight, and vital intelligence to the company's expanding customer base on both sides of the Atlantic.
Before joining Aspire, Will worked for Keypoint Intelligence-InfoTrends, where he conducted extensive industry interviews worldwide and directed two major research initiatives for the company. As a member of InfoTrends’ Customer Communications and Business Development Advisory Services, he authored dozens of analysis pieces, white papers, and webinars, and was part of a team that published regular business and consumer surveys as well as a range of market forecasts.
Based in the U.S, Will holds a Bachelor of Arts (BA) degree in History from Belhaven University, Jackson, Mississippi. Before entering market research, Will worked for the State of Mississippi for ten years.